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Why is Gmail best for Entrepreneurs?

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Exquisite-gmail red (Photo credit: Wikipedia)

CC BY-NC by aston : .

 

It might seem unnecessary to write a post about the benefits of Gmail.  Doesn’t everyone have a gmail account already?  I just thought it might be useful to review how I use gmail and make some suggestions for those already using it to be more productive as an entrepreneur.

One of the most helpful things gmail does, (which is a fairly recent development), is to sort your incoming emails into three different tabs, a primary one, a social tab, and a promotions tab.  (Actually sorting is also done for spam into it’s own separate folder. By the way, the spam checker in gmail is probably the most robust in the industry).
 
I reserve my primary tab only for the newsletters that I think are important, or communication from people from whom I have purchased products in the past. If you have given out your gmail address in order to download some free information, I don’t keep this type of email in my primary folder unless I find it extremely worthwhile.

Anything else I move into the promotions tab.  If you have ever purchased anything from JVZoo or the Warrior forum, it is certain that you will receive a fair amount of promotional email from both of them.  For me, all that belongs in the promotional tab. I reserve my primary tab only for the relatively important stuff.  All you have to do is drag an email to the promotional tab, and say yes.  All email from that address will now automatically be sent to your promotions tab.

I don’t have much going on in my social tab, since I have turned off email notifications from any of my social media accounts.  I have a completely separate address for my LinkedIn account, since even the weekly email on that account can be considerable. I suggest you do the same for your LinkedIn account. In addition, I have a separate email for any direct business communication from my website and other sources.

Although I use gmail for my primary email service, I also use Hotmail and Yahoo for my additional email addresses.  If you have an email address from your local cable Internet provider, or another source for your Internet service, I would not use that particular email address if you think you may be receiving a substantial amount of email using that address.  The spam filters are much less effective than other accounts.

That’s a quick overview of how I use my email accounts.  I also use Chrome for most of my browsing, since I like the number of extensions Chrome offers.  I have used Mozilla Firefox in the past, but I switched to Chrome.  It is always good to have an alternative browser installed on your computer in case one crashes, and doesn’t want to restart. You can use the other to download and install the latest version of the other browser in order to get to work again.

Good luck in all your endeavors!

For a complete and free consultation for your local business, visit

Goldfinch Digital Marketing

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by John Lombaerde

John Lombaerde is a veteran CNC Programmer and technical writer. He is also a blogger, internet marketer, a Founding Member of MarkeHive. and an aspiring digital publisher. For more information visit Google Plus at https://plus.google.com/+JohnLombaerde/about

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